weekend insights

12 - 14 April 2024

A24’s Civil War debuted as the most popular choice for US moviegoers, skewing heavily towards male moviegoers at 70% of its audience, as well as drawing a 39% frequent audience.

In the UK, Civil War opened as the second choice with a 74% male audience. The top movie choice for the UK was another newcomer, Amy Winehouse biopic, Back To Black, which drew primarily female moviegoers at 64% of its audience, of whom 41% were aged over 45.

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