weekend insights

6 - 8 June 2025

From the World of John Wick: Ballerina danced into its opening weekend as the most popular movie choice in the US, attracting a 70% male, and 49% frequent* audience.

Lilo & Stitch followed as second choice in the US, while remaining as the top movie choice in the UK through its second weekend.

*Frequent moviegoers have been to 6 or more sessions in the past 6 months

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